OUR STORY
Welcome to Scarlet Blinks,
where every candle tells a story of heritage, craftsmanship, and empowerment.
Our journey began with a vision to create more than just candles;
we wanted to ignite a movement of positive change,
one that would touch the lives of women, artisans,
and communities around Bithoor.
A Young Visionary’s Dream
Scarlet Blinks was founded by a passionate and
determined 22-year-old girl who saw beyond the ordinary.
With a deep sense of purpose,
she set out to support and uplift the people around her,
especially the women and artisans in the villages near Bithoor.
Her vision was clear – to create opportunities,
preserve traditions, and craft products that tell a story of resilience and beauty.
Empowering Women
In the heart of these villages,
many women are trapped in cycles of laborious work,
with limited opportunities to rise above their circumstances.
At Scarlet Blinks, we believe in the power of women
to transform their communities and their lives.
By providing meaningful employment, we offer these women fair wages and
safe working conditions.
Through training and support, they
become skilled artisans, capable of crafting beautiful, high-quality candles.
This empowerment helps them build a brighter future for themselves
and their families, breaking free from the
constraints of their past.
Supporting Artisans and Pottery Makers
Our commitment to craftsmanship goes beyond candles.
We collaborate with local artisans and pottery makers,
celebrating and preserving the rich cultural heritage of their craft.
Each candle holder we produce is a testament to their skill and dedication.
These artisans, often struggling to find markets for their work,
now have a steady source of income
and a platform to showcase their artistry.
By supporting local craftsmanship, we ensure that traditional techniques are
passed down through generations, keeping the art alive and vibrant.
Honoring
A Thousand-Year-Old Tradition
Where Kannauj’s fragrant history lies,
Are secrets of scent that never die.
Distilled with care, with nature in tune,
Beneath the stars and under the moon.
These oils—each drop, a sacred lore,
That whispers tales of days of yore.
A Journey of Heart and Heritage
Our story is one of heart and heritage,
woven together with the threads of empowerment, craftsmanship, and tradition.
Scarlet Blinks is more than a brand;
it is a beacon of hope and a testament to the strength of community.
Every candle we create is a symbol of our commitment to making a difference,
lighting up not just your home
but also the lives of those who help create it.
Join Us in Our Mission
We invite you to join us on this journey.
When you light a Scarlet Blinks candle,
you are not just enjoying a beautiful fragrance;
you are becoming a part of a story that uplifts women, celebrates
artisans, and honors a rich cultural heritage. Together, we can create a brighter, more
compassionate world, one candle at a time.
Meet our Founder
Richa Shukla
Founder, CEO
At Scarlet Blinks, every drop of essential oil and every handcrafted candle carries a story. Of a woman finding her voice, a distiller reviving his art, and a culture reclaiming its wisdom.
Why us?
Rooted in Wellness
Our handcrafted candles are infused with Ayurvedic principles and natural fragrances that promote mental well-being, relaxation, and emotional balance—because self-care should feel sacred.
Made with Purpose
Every candle is lovingly created by women from rural communities in Bithoor and Kannauj, empowering them with sustainable livelihoods and reviving India’s rich fragrance heritage.
Conscious and Clean
We believe in beauty with a conscience. Our products are eco-friendly, toxin-free, and thoughtfully packaged—designed to soothe your senses and honor the planet.